Florit Brooke/

A branding scheme that went to the dogs/

When legal recruiters Florit Brooke wanted to get noticed, we introduced a range of four-legged friends to help them communicate their unique approach.

Where they were/
Florit Brooke is a recruitment agency that specialises in legal roles. Traditionally, law isn’t the most exciting sector in the world for recruiters. So they wanted to inject some life into their industry by creating a playful brand that really stood out. We were all too happy to oblige.

Where we took them/
The Florit Brooke team had built a good reputation. They’d done so by understanding the importance of open and trusting relationships and by being generous with their time, without always expecting an immediate return. We brought this spirit to life by using images of a range of friendly, reliable dogs across a whole range of digital and printed communications. Certainly fulfilling the brief of helping them stand out, it also helped them win lots of new clients.

Get in touch /

Lyness Loseby Limited,
The Old Vicarage
Greenhow
Harrogate
HG3 5JQ

Contact /

Ian Loseby
ian@lynessloseby.com
07798 726443

Case studies /

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    Moorgarth sees property as more than just a shell to generate rent from; they create modern, sought-after destinations that serve the needs of the local community. Their brand however, lacked the inspiration, clarity, or sense of purpose we could see in the team.Read more /

Projects /

  • Turning staff into photographers

    The Workhaus build all sorts of amazing, one-off structures for museums and their special exhibitions. But they couldn’t afford a photographer to capture the finished products or the step-by-step process behind them.Read more /